Long live the kings and queens of clapbacks. No surprise the ginger-pigtailed “Roast Me” Wendy’s made the list, but who else owned 2017?

Smiling Doesn’t Win You Gold Medals

Olympic gold medalist Simone Biles competed on season 24 of “Dancing With The Stars” back in 2017. Though eliminated in the semifinals, Biles proved to be one heck of a dancer. Her biggest critique while on the show was being “too perfect.” She was also reprimanded for not showing enough emotion.

When confronted about not smiling after receiving compliments, she replied sweetly, “Smiling doesn’t win you gold medals.” Her unwavering response struck a cord and sent the Twitterverse ablaze.
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Roast Me Wendy’s

But seriously don’t! Wendy’s kicked off 2017 with roasts that left Twitter users crispy. The fast food giant is a familiar contributor to the clapback community, even making last year’s clapback list. Wendy’s tweets are so funny that there are YouTube videos dedicated to reading them.

YouTuber Alonzo Lerone, for instance, states during his reading, “Wendy’s is on fire in 2017.” Midway through the video, Alonzo Lerone exclaims with a look of disbelief, “All of this is 2017. We’re only on the sixth day.”

A word of advice for 2018: if you ask a stupid question, prepare to receive a brutal answer.

“We look mad diverse”

Rihanna dropped her Fenty Beauty line last year and makeup enthusiasts’ jaws dropped. After getting past the discovery of Rihanna’s full name– Robyn Rihanna Fenty- attention shifted to one particular Twitter user’s comment about an ad for the line. Calling Rihanna out might not have been the smartest move.

Not the savage by nature clapback we’re accustomed to. Rihanna’s reply turned into an education lesson.

#MeToo Movement

The whole movement felt like a clapback to the injustice in the world. If you’re unfamiliar with the #MeToo movement, then you were living under a GIANT rock last year. Started by Tarana Burke, the movement spread like wildfire, rolling over to 2018 at the 75th Golden Globes.

Clapbacks in the Professional Workplace

Clapbacks don’t only reside on the internet. A Twitter user asked, “What is your favorite phrase to use in a professional clap back?” Continuing by stating theirs to be “per my last email.” This led to a wave of professional clapbacks that can slide by any HR radar.

We commend you, 2017, for an entertaining year. Looking forward to 2018’s shade and sass.


Which brands do you think will reign as champions of the clapback in 2018?